B2B / Trade · Large exhibitor-driven trade show

The interactive floor plan behind APAS Show 2026

A major supermarket, food and beverage event needed more than a static layout. ExpoFP delivered a branded, searchable interactive floor plan for Expo Center Norte that made exhibitors, brands and sponsor areas easy to find — and produced measurable engagement at scale.

São Paulo, Brazil
May 18–21, 2026
6 min read
23,606 users
APAS Show 2026 floor plan with the exhibitor search panel open next to the full Expo Center Norte layout
Project at a glance
Client
APAS Show 2026 (Associação Paulista de Supermercados)
Industry
Supermarket, food, beverage and retail
Venue
Expo Center Norte, São Paulo
Delivered
April 6, 2026
Event dates
May 18–21, 2026
Scope
Interactive floor plan · Booths and exhibitor areas · Sponsor and brand areas · POIs and labels · Searchable map · Analytics

APAS Show is a major supermarket, food, beverage, and retail event organized by APAS — Associação Paulista de Supermercados. Held May 18–21, 2026, at Expo Center Norte in São Paulo, the show brought retailers, suppliers, brands, sponsors, and industry professionals together for business, networking, product discovery, and market insights.

At an exhibitor-driven event of this scale, the floor plan is more than a layout. Attendees need to find companies, brands, sponsor areas, and key locations quickly, while exhibitors and partners depend on visibility across a busy show floor. ExpoFP created a branded, searchable map that made the event easier to explore and measurable throughout the live experience.

The challenge: navigation and discovery at a large trade show

APAS Show 2026 combined extensive exhibition areas with a large number of exhibitors, sponsors, brands, and attendee touchpoints across Expo Center Norte. Visitors needed a clear way to understand the layout, locate specific companies, and move efficiently between key areas.

A static floor plan alone would have limited how people could search and interact with the show. The organizer needed a scalable digital experience that supported exhibitor discovery and sponsor visibility while remaining easy to access during a high-traffic event.

The project also needed to produce measurable engagement. Tracking map views, loads, sessions, and users would show whether the interactive floor plan became a meaningful part of the attendee journey rather than simply an additional event asset.

Core challenge

At a large trade show, an interactive floor plan turns a complex layout into a practical discovery tool.

Your turn next

Planning a large exhibitor-driven event?

Bring this level of interactivity to your next event. Create your custom floor plan, manage booths, and guide attendees in one system.

What the organizer wanted to achieve

The project had four clear goals:

  • Launch a branded, mobile-friendly interactive floor plan for APAS Show 2026.
  • Make exhibitors, brands, sponsors, and key event areas easier to find.
  • Replace a static reference with a searchable digital map for the live event.
  • Capture reliable floor plan engagement data through ExpoFP analytics.

The map was connected to navigation, exhibitor discovery, sponsor visibility, and the overall attendee experience. Improving the digital floor plan supported all of those priorities at the same time.

ExpoFP's solution

ExpoFP delivered a branded interactive floor plan for APAS Show 2026, turning a large exhibition layout into a searchable digital experience for attendees, exhibitors, sponsors, and event stakeholders.

The delivered scope included:

  • Interactive event floor plan hosted on ExpoFP for APAS Show 2026
  • Large exhibition layout with booths, exhibitor areas, sponsor and brand areas, and key event locations
  • Searchable map experience designed to support attendee navigation and exhibitor discovery
  • Points of interest, labels, and map elements structured for a high-traffic trade show
  • Public map access at apasshow2026.expofp.com
  • Analytics tracking for views, loads, sessions, and users
What ExpoFP delivered

A branded interactive floor plan for APAS Show 2026 — helping attendees explore exhibitors, brands, sponsors, and key event areas while reaching 23,606 users during the measured period.

How the project was delivered

The project moved from intake and map planning to build, publication, and analytics tracking. Payment was received on March 24, the floor plan was delivered on April 6, and the event opened on May 18.

1. Planning

ExpoFP reviewed the needs of a large exhibitor-driven trade show and structured the map around exhibition areas, booths, sponsor and brand visibility, and the attendee touchpoints that mattered most.

2. Map build

The production team built the APAS Show 2026 interactive floor plan, adding booths, event areas, labels, points of interest, and other elements needed to make the large layout easier to explore.

3. Publication

The branded map was published at apasshow2026.expofp.com and made available as a centralized navigation and discovery tool before and during the event.

4. Analytics and support

ExpoFP tracked views, loads, sessions, and users during the measured period, giving the organizer and internal teams clear evidence that the floor plan was actively used at scale.

What the numbers show

ExpoFP analytics recorded the following engagement during the measured event period:

155,862
Total map views
38,153
Map loads
23,606
Unique users

The APAS Show 2026 floor plan reached 23,606 users and generated 155,862 total views. That equals more than six views per user on average, indicating that many attendees returned to the map as they navigated and explored the event.

The dashboard also recorded 38,153 map loads and 27,514 sessions. Together, the figures show that the map was not only opened by a large audience, but repeatedly used as part of the show experience.

For the organizer, this created a measurable digital layer supporting attendee navigation, exhibitor and brand discovery, and sponsor visibility across one of the event's most important attendee touchpoints.

Source: ExpoFP analytics dashboard. Timeframe: measured dashboard period for APAS Show 2026; event dates May 18–21, 2026. Values are exact.

Why this case matters for ExpoFP prospects

This case is a useful reference for:

  • Large exhibitor-driven trade shows with high attendee traffic
  • Food, beverage, supermarket, retail, and consumer-goods events
  • Organizers that need exhibitors, brands, sponsors, and key areas to be easy to find
  • Events replacing a static floor plan with a branded, searchable digital experience
  • Teams that want floor plan analytics to demonstrate attendee engagement and event value

It shows that ExpoFP can support a large trade show with a public interactive floor plan that improves navigation and discovery while generating measurable usage at significant scale.

Final takeaway

At a large trade show, the floor plan connects attendees with the exhibitors, brands, sponsors, and areas they came to see. For APAS Show 2026, ExpoFP turned that layout into a digital event tool used by more than 23,000 people. The result was a more accessible show floor and a measurable layer of attendee engagement.

APAS Show 2026 event branding — the 48th edition, May 18–21, 2026 at Expo Center Norte in São Paulo

Frequently asked questions

Yes. ExpoFP can organize large exhibition layouts with booths, sponsor areas, points of interest, and key locations. APAS Show 2026 reached 23,606 users through one interactive floor plan.

Your turn next

Planning a large exhibitor-driven event?

Bring this level of interactivity to your next event. Create your custom floor plan, manage booths, and guide attendees in one system.