A specialist interactive floor plan platform compared with an all-in-one event management suite — so you can decide which approach fits your event.
Free
plan available
7-day
full-featured trial
$149/mo
published DIY pricing from
No app
needed for web wayfinding
PheedLoop is an all-in-one event management platform based in Toronto, Canada, used by associations, corporations, government bodies, universities, and agencies for in-person, virtual, and hybrid events. Its modular suite covers registration and ticketing, event websites, a branded mobile event app (PheedLoop Go), exhibitor and sponsor management, speaker and abstract management, lead retrieval, gamification, CE credit tracking, on-site check-in and badge printing, and reporting. It also includes a built-in drag-and-drop floor plan builder and an Interactive Maps module, positioning the floor plan as one component of a much broader event operations toolkit. PheedLoop reports powering more than 20,000 events since 2015.
ExpoFP takes the opposite approach: it is a dedicated interactive floor plan platform built specifically for trade shows, expos, and exhibitions. Organizers use ExpoFP to draw and edit their floor plan, manage booth inventory with real-time availability, take booth reservations and online booth purchases, publish searchable exhibitor profiles, and embed the live map directly into their event website. Attendees get browser-based wayfinding on any device — no app download required — and organizers get reporting on how exhibitors and booths perform. Because the floor plan is the entire product rather than one module among many, the editing tools, booth sales logic, and map experience are where all of ExpoFP's product effort goes.
This page is for teams comparing ExpoFP vs PheedLoop, looking for a PheedLoop alternative for interactive floor plans and booth sales, or deciding between a specialist floor plan platform and an all-in-one event management suite. Both are capable products; the right choice depends on whether the floor plan is the center of your event or one feature within a larger stack.
Both are capable products; the right choice depends on whether the floor plan is the center of your event or one feature within a larger stack.
Your event revolves around a show floor — selling booths, managing exhibitor inventory, and helping attendees find their way around. ExpoFP gives you a purpose-built floor plan editor, map-first booth reservations and online purchases, and browser-based wayfinding with no app required, all at published prices starting at $149/mo with a free plan and a 7-day trial. It also embeds cleanly into whatever website and registration stack you already use.
You want one vendor for the entire event lifecycle — registration, event website, mobile app, virtual/hybrid streaming, gamification, CE credits, badge printing, and exhibitor management — with a floor plan builder included as part of the suite. PheedLoop's modular, pay-for-what-you-need model and hands-on support make it a strong fit for associations and organizations consolidating multiple tools into one platform.
Competitor information is based on publicly available materials as of July 2026 and may change; confirm details with PheedLoop for your use case.
| Feature | ExpoFP | PheedLoop |
|---|---|---|
| Interactive event floor plans | Core productPan, zoom, search, live booth data | YesBuilt-in floor plan builder and Interactive Maps module within the suite |
| Floor plan editing | Full drawing and editing tools built for expo layouts; edit anytime, changes go live instantly | Drag-and-drop builder with grid system, shapes, colors, and an auto-layout tool |
| Booth management | Map-first booth inventory: sizes, prices, categories, statuses managed on the plan itself | Booth creation and assignment managed within the exhibitor management workflow |
| Booth reservations | Built inExhibitors reserve directly from the live map | Exhibitors can self-select or be assigned booths, with conflict detection, per organizer rules |
| Booth purchases online | YesOn paid plans (Subscription + Payments from $269/mo for up to 100 booths) | Booth sales supported via floor plan and Payments moduleModule pricing should be confirmed |
| Real-time booth availability | YesAvailability updates on the public map as booths sell | YesReal-time syncing of selections and sales across portals |
| Exhibitor profiles / listings | YesSearchable exhibitor directory tied to the map | YesExhibitor portal with profiles as part of exhibitor management |
| Search by booth, company, or category | YesInstant search across the floor plan | Search available in broader event app and portalsDepth on the map should be confirmed |
| Attendee wayfinding | YesTurn-by-turn directions to any booth in the browser | Interactive venue maps linked to sessions and booths in the website and mobile app |
| Mobile / browser experience | Web-firstWorks in any mobile or desktop browser, no download | Mobile-responsive widgets plus the PheedLoop Go mobile app |
| Multi-floor / multi-building support | YesMultiple levels and buildings on one map | YesMaps for multiple floors and sections of a venue |
| Website embedding | YesEmbed the floor plan and exhibitor list on any site | YesEmbeddable floor plan widgets for third-party sites |
| Self-service setup | YesSign up and build your floor plan yourself, same day | Self-serve admin dashboard; onboarding typically starts with a quote and sales contact |
| Lead retrieval / capture | Exhibitor-facing analytics and profile engagement data | YesDedicated lead retrieval and capture module |
| Public pricing | YesFull plans published, DIY from $149/mo | PartialStarting prices published (core platform from $950/yr, modules from ~$1/attendee); exact quote via sales form |
| Product scope | Specialist: floor plans, booth sales, exhibitor discovery, wayfinding | All-in-one suite: registration, app, virtual/hybrid, exhibitors, on-site, and more |
| Best fit | Trade shows, expos, and exhibitions where the show floor drives revenue | Conferences and events wanting one platform for the full event lifecycle |
| Ideal buyer | Organizers who want a best-in-class map without replacing their stack | Associations and organizations consolidating event tools into one vendor |
Teams that choose ExpoFP usually have one thing in common: the floor plan is not a feature for them — it is the product their exhibitors and attendees actually touch. Here is what they tell us matters:
If you need registration, an event website, a branded mobile app, virtual or hybrid streaming, gamification, CE credit tracking, badge printing, and exhibitor management from a single vendor, PheedLoop is genuinely built for that job — and its included floor plan builder and Interactive Maps module may be sufficient if the show floor is a supporting element of your event rather than its commercial core. Its modular pricing, in-house support team, and strong footprint with associations, universities, and government organizations make it a sensible consolidation choice for teams that want fewer vendors, not more tools.
The choice between ExpoFP and PheedLoop is less about individual features and more about product philosophy. PheedLoop is a suite: its value comes from covering the whole event lifecycle in one system, and its floor plan exists to serve that suite. ExpoFP is a specialist: its value comes from doing one thing — the interactive floor plan and everything commercially attached to it — at a depth a suite module is unlikely to match, because a suite has to spread its investment across registration, streaming, badging, and more.
Practically, that means the decision hinges on where your event makes its money and where your team feels the most pain. If exhibit space is your primary revenue line and exhibitors judge you on how easy it is to see, reserve, and buy booths, a purpose-built floor plan platform earns its keep quickly. If your bigger challenge is stitching together registration, an app, and on-site operations across many events, a suite's convenience may outweigh best-in-class depth on any single component.
Choosing between them is not always necessary. Because ExpoFP is embeddable and stack-agnostic, some organizers run PheedLoop (or another suite) for registration, the mobile app, and on-site operations while using ExpoFP as the dedicated floor plan and booth sales layer. The map embeds in the event website, exhibitor links point to their map profiles, and booth revenue flows through ExpoFP's reservation and payment tools.
This pairing is common when an organization's suite decision is already made — often at the association or company level — but the events team still wants a stronger show-floor experience than the built-in module provides. In that setup:
Published plans from $149/mo, a free plan, and a 7-day full-featured trial — with same-day self-service setup.
Common questions for teams comparing ExpoFP and PheedLoop.
For the floor plan, booth sales, and exhibitor discovery parts of an event, yes — ExpoFP is a focused alternative to PheedLoop's floor plan and exhibitor modules. It is not a replacement for PheedLoop's registration, mobile app, virtual event, or badge printing capabilities, which ExpoFP does not offer. Teams whose main need is a best-in-class show floor often use ExpoFP either instead of, or alongside, a broader suite.
Draw and publish a working floor plan yourself — no onboarding project, no sales cycle.
Information on this page is based on publicly available product materials and may change over time. If you represent this product and would like us to correct or update anything, please contact us. This is ExpoFP's own comparison and reflects our perspective based on publicly available information and user-facing product research.