Two different answers to the trade show problem: ExpoFP is a floor-plan-first platform for selling booths and helping attendees navigate, while Perenso is built around capturing B2B orders and leads at the show itself.
Free
plan available
7-day
full-featured trial
$149/mo
published DIY pricing from
No app
needed for web wayfinding
Perenso is a B2B sales software company with two main products: Perenso Field Sales, an order entry and retail execution tool for wholesale distributors and manufacturers with reps in the field, and Perenso Trade Show, an event platform focused on capturing sales at B2B buying shows. Perenso Trade Show publicly documents capabilities spanning event registration, at-show order capture with deal calculations and order history, lead capture and retrieval for exhibitors, vendor price negotiations, content sharing, and a mobile event app (Perenso Event Explorer) that includes floor maps, booth views, and show navigation. Its sweet spot is events where attendees are buyers who place real orders on the show floor — distributor markets, dealer shows, and buying group events.
ExpoFP takes a different starting point: the floor plan itself. It is a focused platform for creating interactive event floor plans that double as a booth sales and management engine — organizers draw or import their layout, manage booth inventory and pricing, take reservations and online booth purchases, publish exhibitor profiles and listings, and embed the whole experience directly on their event website. Attendees get browser-based wayfinding with search by booth, company, or category — no app download required — and organizers get reporting on how the floor plan and exhibitor list are being used.
This page is for teams comparing ExpoFP vs Perenso, looking for a Perenso alternative for interactive floor plans and booth sales, or trying to understand whether they need trade show floor plan software, an order capture platform, or both. The two products overlap less than they first appear to — this guide walks through where each one is strongest.
The two products overlap less than they first appear to.
You are an event organizer whose priorities are the floor plan and the booths on it: designing the layout, selling and managing booth space, publishing an interactive map on your website, and giving attendees browser-based navigation without forcing an app download. ExpoFP offers a free plan, a 7-day full-featured trial, and published self-service pricing starting at $149/mo, so you can evaluate and launch without a sales cycle.
Your event is a B2B buying show where the core metric is orders written on the floor, and you need purpose-built order capture, deal calculations, lead retrieval, and vendor negotiation workflows. Perenso's trade show product is designed around that sales motion — particularly for wholesale distributors, manufacturers, and buying groups — and pairs with its field sales product for reps between events.
Perenso capabilities are described based on publicly available materials as of July 2026 and may have changed; confirm specifics with Perenso for your use case.
| Feature | ExpoFP | Perenso |
|---|---|---|
| Interactive event floor plans | Core productPurpose-built interactive maps for events of any size | Floor maps and booth views are documented inside the Event Explorer appDepth as a standalone floor plan tool should be confirmed |
| Floor plan editing | Full editor — draw from scratch or trace an uploaded plan, edit anytime | Not publicly documented as a self-service floor plan design tool; should be confirmed with Perenso |
| Booth management | Map-first booth inventory with statuses, pricing, and categories | Booth listings exist for exhibitors in the event appOrganizer-side booth inventory workflows should be confirmed |
| Booth reservations | Built inExhibitors can request or reserve booths directly on the map | Not a publicly documented capability; should be confirmed |
| Booth purchases online | Yes, on paid plansSubscription + Payments from $269/mo for events up to 100 booths | Not a publicly documented capability; should be confirmed |
| Real-time booth availability | YesAvailability updates live on the public floor plan | Not publicly documented; should be confirmed |
| Exhibitor profiles / listings | YesLogos, descriptions, links, and categories tied to booths | YesExhibitor/booth info, products, and content in the event app |
| Search by booth, company, or category | YesInstant search on the public map | YesAttendees can search the show in the event app |
| Attendee wayfinding | Browser-based navigation with routes to any boothNo app required | Documented in-app navigation with maps, booth views, and directions |
| Mobile / browser experience | Web-firstWorks in any mobile or desktop browser; no download | Primarily app-based (Perenso Event Explorer or white-labeled app) |
| Multi-floor / multi-building support | YesMultiple levels, buildings, and outdoor areas | Not publicly documented in detail; should be confirmed |
| Website embedding | YesEmbed the floor plan and exhibitor list on your own site | Not publicly documented as an embeddable floor plan; should be confirmed |
| Self-service setup | YesSign up, build, and publish yourself; free plan and 7-day trial | Sales-led onboarding based on public materials |
| Lead retrieval / capture | Basic exhibitor-facing data via the platform; not a dedicated lead retrieval product | StrongDedicated lead capture app for scanning, qualifying, and following up |
| Public pricing | YesPublished plans from $149/mo | Not published — quote-based; contact Perenso for pricing |
| Product scope | Focused: floor plans, booth sales, exhibitor listings, wayfinding | Broad sales platform: at-show ordering, lead capture, registration, content, field sales |
| Best fit | Organizers who need the floor plan to sell booths and guide attendees | Organizers and suppliers at B2B buying shows focused on order volume |
| Ideal buyer | Trade show, expo, and conference organizers of any size | Wholesale distributors, manufacturers, and buying-show organizers |
For organizers whose event revenue and attendee experience revolve around the floor plan, ExpoFP's focus is the draw:
If your event is fundamentally a buying show — attendees are retailers or dealers who come to write orders, negotiate vendor deals, and lock in show specials — Perenso's trade show product is built specifically for that workflow, with order screens, deal calculations, lead retrieval, and post-show sales intelligence that a floor plan platform does not attempt to replicate. Organizers and suppliers in wholesale distribution, hardware, and similar B2B channels who measure show success in order volume should have Perenso on their shortlist.
The honest way to frame this comparison is scope versus focus. Perenso is an at-show sales platform: its publicly documented strengths are order capture, lead capture, registration, and content delivery, with floor maps appearing as part of the attendee app experience rather than as the center of the product. ExpoFP is an organizer's floor plan platform: booth inventory, reservations, online purchases, exhibitor listings, and browser-based wayfinding are the core, and it does not try to be an order-writing system for the show floor.
That means the decision usually is not “which one is better” but “which problem are you solving first.” If your bottleneck is selling booth space, publishing a professional interactive map, and helping attendees find exhibitors, ExpoFP solves that directly at a published price. If your bottleneck is capturing orders and leads during the event itself, that is Perenso's territory. Teams that try to stretch either product into the other's core job tend to end up disappointed — which is why some events use both.
Because the products center on different phases of the exhibitor and attendee journey, they are more complementary than competitive for many B2B events. ExpoFP handles the organizer-side commercial layer — floor plan design, booth sales, exhibitor listings, and public wayfinding on the event website — while Perenso handles the transaction layer once buyers are standing in front of a booth.
In practice, a buying-show organizer could sell and manage the floor with ExpoFP, embed the interactive map on the event site for pre-show planning and at-show navigation, and run order capture and lead retrieval through Perenso. A workable division of labor looks like this:
Start today without a demo call — a free plan, a 7-day full-featured trial, and published pricing from $149/mo.
Common questions for teams comparing ExpoFP and Perenso.
For interactive floor plans, booth sales, and attendee wayfinding, yes — ExpoFP is a strong Perenso alternative, since those are ExpoFP's core product rather than components of a broader sales suite. However, ExpoFP is not a replacement for Perenso's at-show order capture or dedicated lead retrieval. Teams whose main need is order-writing at buying shows are comparing a different category.
Design the layout, sell the space, and give attendees browser-based navigation — all from one map.
Information on this page is based on publicly available product materials and may change over time. If you represent this product and would like us to correct or update anything, please contact us. This is ExpoFP's own comparison and reflects our perspective based on publicly available information and user-facing product research.