A practical comparison of a focused interactive floor plan platform and a full event management suite — so you can pick the right tool for your show floor.
Free
plan available
7-day
full-featured trial
$149/mo
published DIY pricing from
No app
needed for web wayfinding
eShow (goeshow.com) is an all-in-one event management suite that has served trade show and association organizers since 1996. Its modular platform covers registration management (online and onsite, with badge printing and express check-in), exhibition and sponsorship management, conference and abstract management, housing, event websites, a mobile event app, and eConnect lead retrieval. Within its Exhibition & Sponsorship Management module, eShow offers trade show floor plan software with a drag-and-drop editor, DWG/PDF import, multi-floor support, booth and sponsorship sales, and a password-protected Exhibitor Service Center — all running on a single shared database across modules.
ExpoFP takes a different approach: it is a focused, floor-plan-first platform. Organizers build or upload an interactive floor plan, manage booth inventory directly on the map, take reservations and online booth purchases, publish exhibitor profiles and listings, and embed the whole experience into their existing event website. Attendees get browser-based wayfinding — search by booth, company, or category and navigate the venue with no app download required — while organizers get real-time availability, lead-oriented exhibitor discovery, and reporting on how the floor plan is used.
This page is for teams comparing ExpoFP vs eShow, looking for an eShow alternative for interactive floor plans, booth sales, and attendee wayfinding, or deciding whether a specialized trade show floor plan software will serve their event better than a floor plan module inside a broader event management suite.
This is a specialist-versus-suite decision.
You want the strongest possible interactive floor plan without buying a full suite. ExpoFP lets you start free, publish a live map in days, sell and reserve booths straight from the plan, and give attendees browser-based navigation with no app. Published pricing from $149/mo and self-service setup mean you know the cost and timeline before you ever talk to sales.
You want one vendor and one database for registration, conference management, housing, lead retrieval, and exhibit sales together. eShow is built for associations, AMCs, and trade show organizers who value a long-term, service-heavy partner — including onsite staffing and a dedicated manager — and are comfortable with a sales-led, quote-based buying process.
eShow capabilities summarized from goeshow.com product pages as of July 2026. Items marked “should be confirmed” are not clearly documented publicly — verify with eShow.
| Feature | ExpoFP | eShow |
|---|---|---|
| Interactive event floor plans | Core productEvery plan is interactive, zoomable, and live-updating by design | Included in the Exhibition & Sponsorship Management moduleInteractive map on the event website |
| Floor plan editing | Browser-based editor; draw from scratch or trace an uploaded plan; instant publishing | Drag-and-drop editor with DWG/PDF import, polygon booths, and PDF/DWG export |
| Booth management | Map-first booth inventory: statuses, prices, and details managed directly on the plan | Managed as part of exhibit sales workflow, including priority points and assignments |
| Booth reservations | Built inExhibitors request or hold booths straight from the live map | Booth selection is part of the online sales application, with priority-based selection criteria |
| Booth purchases online | Yes, on paid plansSubscription + Payments from $269/mo for up to 100 booths | YesOnline booth, sponsorship, and add-on purchases with payment collection |
| Real-time booth availability | YesAvailability updates live on the public floor plan | Floor plan is managed in real time by the organizer teamPublic-facing update behavior should be confirmed |
| Exhibitor profiles / listings | IncludedLogos, descriptions, categories, links, tied to booths on the map | Enhanced exhibitor profiles with company info, products, videos, and documents |
| Search by booth, company, or category | YesInstant search across the plan and exhibitor list | YesMap searchable by exhibitor name, product category, and booth number |
| Attendee wayfinding | Browser-based navigation with routes to boothsNo app required | Floor plan viewing and exhibitor search available via website and mobile event app |
| Mobile / browser experience | Web-firstWorks in any mobile browser without installs | Mobile event app plus web accessApp download used for full attendee feature set |
| Multi-floor / multi-building support | YesMultiple levels, halls, and buildings in one project | YesMulti-floor and multi-zone support documented |
| Website embedding | Core featureEmbed the floor plan and exhibitor list into any site with a snippet | Floor plan appears on eShow-connected event websitesEmbedding into third-party sites should be confirmed |
| Self-service setup | YesSign up, build, and publish without talking to sales | Sales-led onboarding with assigned client team; RFP and demo process |
| Lead retrieval / capture | Exhibitor discovery and lead-oriented profile interactions; pairs with dedicated lead tools | YesProprietary eConnect Lead Retrieval with barcode scanning and CRM transfer |
| Public pricing | YesFree plan, 7-day trial, DIY from $149/mo published on the website | Not published — custom quotes via demo or RFP |
| Product scope | Specialist: interactive floor plans, booth sales, exhibitor discovery, wayfinding | Full suite: registration, exhibits, conference, housing, websites, app, lead retrieval |
| Best fit | Teams that want a best-in-class floor plan fast, at a known price | Organizations consolidating their whole event stack with one service-led vendor |
| Ideal buyer | Trade show and expo organizers, venues, agencies of any size | Associations, AMCs, and established trade show organizers |
Both platforms can draw a floor plan. The difference is how much you have to buy, and how much of the work you can do yourself. Teams choose ExpoFP over eShow because:
If your organization wants registration, conference management, abstracts, housing, badge printing, lead retrieval, and exhibit sales unified on one database — with a dedicated account team and onsite staff support — eShow's 30-year, service-led model is a genuinely strong fit, particularly for associations and AMCs running complex annual meetings. Consolidating on one vendor can simplify contracts, data flow, and accountability in ways a specialist tool alone cannot.
The ExpoFP vs eShow decision is a classic specialist-versus-suite tradeoff. eShow's floor plan exists to support a much larger workflow: exhibit contracts, sponsorship fulfillment, priority points, registration, and onsite operations. That integration is valuable — but it means the floor plan experience is one part of a bigger purchase, bought through a sales process, and shaped by the suite's overall architecture and timeline.
ExpoFP concentrates all of its product effort on one job: making the interactive floor plan the best version of itself — fast to build, easy to embed, effortless for attendees to navigate, and capable of carrying booth inventory, reservations, and purchases on its own. If the show floor is where your revenue and attendee experience are decided, a specialist tool usually outperforms a module. If your bigger pain is fragmented systems across registration, housing, and sessions, a suite may matter more than best-in-class mapping.
This isn't always an either/or decision. Plenty of organizers keep an existing event management system for registration and operations while using ExpoFP as the public-facing floor plan and wayfinding layer, because ExpoFP embeds into any website and exports data cleanly.
In practice, a combined setup often looks like this:
Start free, sell and reserve booths straight from the plan, and know the cost before you ever talk to sales.
Common questions for teams comparing ExpoFP and eShow.
Yes — for the floor plan, booth sales, and attendee navigation parts of eShow's offering. ExpoFP is a direct alternative to eShow's floor plan management and interactive map capabilities, with self-service setup and published pricing. It is not a replacement for eShow's registration, conference, housing, or badge-printing modules, so full-suite users would pair ExpoFP with other tools for those functions.
Sign up, build a floor plan, and publish it the same day — no RFP, no discovery calls, no implementation queue.
Information on this page is based on publicly available product materials and may change over time. If you represent this product and would like us to correct or update anything, please contact us. This is ExpoFP's own comparison and reflects our perspective based on publicly available information and user-facing product research.